Owner: By default, this is the person who have created the account. The account owner can view and change any project in the account, add/remove social profiles, users and campaigns.
The owner is also responsible for managing the account's paid subscription, receives all billing-related emails, including payment receipts. An account can have only one owner.
Manager: Can administer projects in the account, add/remove users, add/remove social profiles, add/remove campaigns. Managers have the right to change people's roles, meaning they can add additional managers.
Analyst: Anyone designated as an Analyst. These roles are read only, for reporting purposes.